Hi Trailblazers, how would you rate your business resilience? Do you have a strategy in place to get the most out of networking? Have you built a referral network of connection partners and do you have a system to manage it?

Consistent Connection Is Currency.

It’s mid-October, you know what that means:

• ‘Let’s circle back in January’ becomes everyone’s tagline

• Pumpkin spice-induced productivity blackout

• Seasonal Slackness Disorder

• Economic Uncertainty Anxiety

So if you’re one of the many service providers who prioritize referrals or networking to grow your biz... this isn’t the time to coast.

This is the time to build your referral network with intention for business resiliency.

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Sponsored by Klever Strategies, Smart Marketing System

The Resilience Referral System

From Friendly Chat to Future Referrals

Picture this:

You’ve just left a great virtual networking event. You hit it off with someone in a breakout room, you promise to follow up, maybe book a coffee chat… and then? Crickets.

OR

You’ve had 10 great virtual chats this month, 2 referrals, 3 warm intros… But no system to track it. You forget who introduced who. You drop the ball on follow-ups. And 80% of your “hot leads” ghost because they never heard from you again.

No follow-up. No pipeline. No future referrals.

Here’s the truth: Most service providers treat networking like a nice-to-have instead of what it really is—the foundation of your future referrals.

Solution:

Start building your referral network with purpose. And make it easy to stay connected before the opportunity to refer pops up.

Build a Networking Pipeline and treat your referral network like a funnel.

New Connection → Follow-up → Chat Booked → Attended → Power Partner → Referral Sent/Received → Opportunity

Why does it work?

Consistent Connection Is Currency. If most of your clients come from referrals, but you don’t have a system to track and nurture those relationships... you’re leaving revenue on the table.

How to Act Now:

Keep scrolling where we’ll review how to:

1️⃣ How to start building a referral network from networking events and 1:1s
2️⃣ How to track, nurture, and follow up simply (without being a pest)
3️⃣ How to make referring each other easy when the time is right

BUT FIRST, a little announcement for you 👇