- The Trailblazer Digest
- Posts
- Make Short-Form Videos w/PIP
Make Short-Form Videos w/PIP
No Selfie Video Required!
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/8ae78da6-f4df-4bfd-9e4e-22eabf0ee112/short_form_video_ft.jpg?t=1713310510)
Hi Trailblazers,
Do you like taking selfies or making selfie videos? Yes? No?
What about for your professional social media accounts?
If you don’t because you don’t have the time or you just don’t want to take a video of yourself (I sure don’t!), read on because I’m going to show you how to avoid this.
So, do you create short-form (15-60 second) videos to post to your professional social media accounts? Some do, some don’t.
I applaud you if you do. Many of us aren’t fans of taking those up-close-and-personal selfie shots - let alone selfie videos!
So, what’s so great about short-form video - especially when it has your voice and face in the shot? Let’s look at the latest stats:
Short-form videos are 2.5 times more engaging than long-form videos and are more likely to go viral.
85% of marketers believe short-form videos are the most effective format on social media.
90% of consumers watch videos in their leisure time.
Ready to find out how to make those high ROI short-form videos, without having to do a selfie video?​
⬇️ Scroll down for 6 steps to pump out lots of short-form videos with no up-close camera Facetime required!
In this edition, you’ll find:
📽️ 6 Steps To Make Short-Form Videos WITHOUT Doing Selfie Video
➡️ 7 Short-Form Video Ideas To Get You Started
🎨 3 Short-Form Video Canva Templates For You To Use
🔦 Trailblazer Spotlight: Nicole Elliott - How To Interview Your Audience for Copy That Connects & Converts
Was this email forwarded to you? Sign up here.
Sponsored by Klever Strategies, Digital Marketing Consultancy
Marketing Nugget
Making Short-Form Videos Without Doing Selfies
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/75e03161-ec19-412b-887d-9c9c77a92a59/short-form_video_1.jpg?t=1713308908)
Picture this:
You know video content is king in the digital age, yet the thought of doing selfie videos holds you back. You're not alone in feeling selfie-shy, but you still need that visual impact to engage and attract more followers.
Solution:
Turn to Picture-in-Picture (PIP), engaging animations, dynamic slideshows, and compelling screencasts to create short-form videos that resonate with your audience. These formats allow you to produce high-quality content that aligns with your brand, without ever succumbing to the selfie stick.
See expert tip on how to avoid selfie videos using PIP below.
Why does it work?
Video content boosts engagement because it's versatile and digestible. By using animations and other creative visuals, you can convey your message effectively and stand out in crowded social media spaces.
These types of videos can simplify complex information, showcase your products vividly, and capture the essence of your services without the need for up close and personal exposure.
6 Steps to Act Now:
1 - Choose Your Tool:
Select a user-friendly video creation tool like Canva or Adobe Spark to start crafting your videos. Make a template that you can use when creating your videos.
Reply